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Chat is Playing a Bigger Role in E-Commerce

Consumers spend a significant portion of their lives chatting via popular messaging and social media applications. Interactions between friends are more frequently than not, carried out via chats which are a great way to make new friends and engage existing friends. For eCommerce businesses targeting the Gen-Y and Gen-Z consumers, this is one important thing to note. In today’s …

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There’s More to be Just E-Commerce

The development of information technology has brought significant transformation on how businesses engage their customers. Today’s trend demands a model that makes highly effective and efficient information sharing between businesses and customers, with great emphasis on excellent user experience. This trend forces companies to re-evaluate their customer engagement model, not only for internal improvements of …

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A Consultant’s Pain Point and How RTC Solves It

Consultants do receive lots of requests for ‘quick’ consultations (for free that is). These quick consultations come in the form of simple questions asked via WhatsApp or other real-time chat and call applications. But Lo and behold! Those quick consultations ended up taking hours of consultants’ valuable time. This means opportunity costs, particularly if your business model is based on …

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Live Your Entire Live in Chats

WeChat has pioneered the whole revolution of “chat as the universal interface” – ie you can, for all intents and purposes, live your entire life within WeChat by simply having conversations or chats. In fact, other popular chat applications are learning from WeChat very closely to make their applications ‘omnipresent’ in our lives. “The strategy of WeChat …

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