What You Need to Know About The Conversational Era

As a part of modern society, conversation through messaging apps has become one of the main ways for us to fulfill our social needs, this is especially true for the so-called ‘millenials’. However, far beyond that, in this tech-savvy society messaging apps can also be used commercially. They can bridge the gap between a company …

Continue reading

Create A More Trustworthy C2C E-Commerce with In-App Chat Feature

The massive penetration of the internet creates a new type of business, including e-commerce, which comes in various forms: B2B (business to business), B2C (business to consumer) and the most recently, C2C (customer to customer). Although C2C e-commerce was developed last, as explained by Sami I Makelainen in From B2C to C2C e-Commerce, the C2C …

Continue reading

Live Chat is Not Only B2C’s Cup of Tea, But Also for B2B

Today, in this real-time communication era, live chat and video conference has changed the way companies do business. Most of our activities are integrated with this fast changing means of communication. The use of live-chat is not only affecting B2C based companies, but also their B2B counterparts. Interestingly, this stereotypical B2C technology can be employed …

Continue reading

Create a Sophisticated Conversational Commerce using Qiscus Chat SDK

Conversational commerce is an important tool for retailers, especially for those who have a huge online presence as it is able to offer big opportunities to meet rising demands for better customer experiences and more personalization. Since customers are now savvier and influenced by infinite amounts of data, they are expected to be more selective …

Continue reading